The Rickenbacker 300 series of Semi-Acoustic guitars is one of the most recognisable series of instruments in modern music, and has been gracing stages and studios worldwide since the late 1950s.
The Rickenbacker 360 in particular has seen a great amount of success, with their famous 60's Britpop style "jangle" making them a mainstay in the arsenal of such artists as George Harrison (The Beatles) and Peter Buck (of R.E.M. fame).
This Rickenbacker 360 is a 12-string, semi-acoustic guitar that comes complete with a Maple body and neck, Rosewood fretboard (with striking triangle fret inlays), a pair of high-output single coil pickups, traditional RIC "R" Tailpiece, a lacquered Redburst "Fireglo" finish, and those famous RIC twin output sockets (labeled Standard and Rick O Sound).
Traditional Body
The Rickenbacker 360 has been constructed with the classic "Twin Crescent" cutaway shape, and has been continually improved over the decades. This light-weight, deluxe, semi-hollow dual cutaway design makes for a comfortable playing experience and grants you full access across the whole fretboard range. The sound produced by these pickups is perfect for those musicians hoping to recreate the jangly "Brit pop" sound that was prevalent in the 1960s.
Exquisite Electronics
The high-output Single Coil pickups are designed along similar lines to the original Toaster Top pickups, only with a higher output that's more suited to today's musical needs. In addition to each pickup have it's own Volume & Tone controls, there's a Blend control knob.
This knob has several different functions, such as acting as a tone blender between the pickups and as a general Bass & Treble EQ for the guitar. It's primary function though, is to act as a volume equaliser for the bass pickup, boosting the usually quieter pickup to be of a comparatively equal volume to its treble counterpart.
12 Strings
A 12-string guitar produces a far richer tone than a standard six-string. The additional strings on the instrument are placed side-by-side with the traditional 6 strings, with only a narrow gap between them, and whilst the Top E and B strings are tuned in unison with their counterparts (essentially, doubling up), the 4 extra strings in the lower register are tuned to an octave higher than their own counterpart, making for a beautifully rich wash of sound even when playing the simplest of chords.
That Famous "Rick O Sound"
In addition to the excellent pickup circuitry, the 360 Model also comes with two output jack sockets: one for the standard "mono" output, and a second labeled "Rick O Sound". This gives you the ability to hook the guitar up to two amps simultaneously, sending a single pickup signal to each, resulting in that famed jangly sound that has been the hallmark of Rickenbacker guitars for more than 50 years!
