• Multi Award Winning

    Award winning customer service

  • Free Setup

    Free setup and 25 point QC Check on all guitars

  • Tree Planting

    Over 10,000 trees planted locally on Dartmoor

  • Family Run

    Support a family run independent business

  • Chat facility

    Talk to a real person

  • 5 Star Service

    With over 150+ 5 star reviews on Google

  • Carbon Neutral Shipping

    Carbon neutral shipping on all orders

The best oil on the market! Check out LORE today.

Now stocking Regent 7 Guitars! Vintage guitar re-imagined
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Zona Demo Video

Check out the Toanl range of these awesome guitars.

LORE®

LORE®

LORE® was created by Ryan Havinga, luthier and founder of the multi-award-winning WM Guitars workshop on Dartmoor, Devon. After 8 years of development and testing on thousands of guitars in a professional workshop environment, Ryan formulated a range of instrument care products that he was genuinely proud to use — and sell.

Every bottle is handmade in small batches on Dartmoor, using responsibly sourced organic materials.

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  • Setup & QC

    We setup every guitar to your needs before shipment!

  • Live Chat

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